What will you learn?
Digital products and services
You will understand the key concepts of digital product and service management and how they support value creation and performance from a service perspective.
Service value co-creation
You will explore how services enable the co-creation of value with customers, partners, and stakeholders throughout the entire lifecycle.
Experience-led service quality
You will learn how to apply human-centred, experience-led design to improve the perception and quality of services.
Resilient and adaptable services
You will discover how to develop resilient, sustainable, and adaptable services that effectively respond to change.
Strategic service alignment
You will gain a clear understanding of how services connect strategic intent with consistent performance and value creation.
Stakeholder-aligned services
You will explore how services align with real stakeholder needs to ensure relevance, clarity, and measurable outcomes.
Continual improvement
You will examine how to use continual improvement and data-driven decision-making to increase value and reduce waste.
Service governance and innovation
You will learn how practical governance supports compliance, risk management, and responsible innovation.
AI-enabled service delivery
You will understand how artificial intelligence and automation enhance service capabilities while maintaining trust and accountability.
What skills will you gain?
Value-driven service management
You will learn best practices for collaborating with customers, partners, and stakeholders to co-create value across services.
Experience-led service improvement
You will adopt a human-centred approach that improves how services are perceived, delivered, and measured.
Continual improvement capability
You will strengthen your ability for continual improvement using data-driven decision-making that enhances outcomes and reduces waste.