Intercultural communication
What is the goal?
Participants will learn how to use their knowledge of intercultural communication to their advantage. They will discover that a deeper knowledge of the customs and cultural background of a foreign partner can often be the key to concluding a mutual business relationship.
Key topics
- Approaches to intercultural communication
- Hofstede´s model
- Lewis model
- Stereotypes
- Mayers model
- Customs and cultural backgrounds of selected countries
- BARNGA simulation
How do we prepare courses?
Step 1
We identify your needs, help you define your training objectives and design a training concept. We work with management, client to develop the program and content.
- Questionnaire of participant expectations.
- Discussion with management, their expectations.
- Mystery shopping – as needed.
Step 2
In the training we make maximum use of and combine or own experience, case studies and model situations with the experience of the participants. According to the needs we combine and choose the forms of training.
- Workshop format.
- Interactive training format.
- Group coaching format.
Step 3
The success of the program is demonstrated by putting the new skills into practice. We work with management in this transformation.
- Evaluation questionnaires.
- Final reports.
- Evaluation meeting with management, client.
Are you interested in a tailor-made course?
